Project: Cushing Academy Summer Session Catalogue
Business Objective: Drive greater participation in Cushing Academy’s summer session for students ages 11-18.
My role: In addition to redesigning this catalogue to respond to changes in the marketplace brought about by COVID-19, I migrated the print production of the piece to an in-house platform and developed a downloadable e-book version for wider dissemination and lower costs. Overall, these changes realized substantial cost savings compared to prior printings.